Content Marketing Strategy

Content Marketing Strategy

We tailor a bespoke content marketing strategy for each client. Our experienced copywriters know exactly how to make words sell.

Content Marketing builds communities, inspires engagement and increases rankings via creation and sharing of high quality, problem-solving relevant information, aiming to satisfy business objectives. It helps influence consumer behavior, with the end goal of boosting sales and increasing interaction between the brand and customer.

Content Marketing is an effective way to encourage conversions and its main objective is to build a content strategy to meets the needs of your target audience. It helps you stand out from the competition, provides a great resource to your customers and is highly shareable. Content Marketing is meant to improve your brand profile and online reputation.

Our full-service SEO team integrates content into a complex strategy to increase your site’s visibility and conversions.

Industry News

Up-to-date industry related posts that inform, educate and entertain readers leading to an increase in social media engagement, improve your online reputation and gain credibility.

Case Studies

Inspire confidence in your target audience with in-depth reports to summarize projects from start to finish and explicitly document the results achieved in performance measures.

Content Strategy

Achieve your business objectives with a comprehensive business analysis Content Strategy provided by our highly qualified copywriters and analysts.

Interviews Writing

Gain authority in your industry or business by sharing comments from industry experts. Share their expertise and you will immediately see feedback from your audience.

Press Releases

Boost your online profile and increase your website traffic with outstanding newsworthy stories about your brand, submitted to news portals and press release distribution services.

White Papers

Promote your business with high-quality white paper marketing that will substantially increase your social media engagement levels and solidify your position in the industry.

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Industry News Added

248

Case Studies Added

43

Successful Content Strategies

35

Interviews Taken

We are aware of the importance of a successful content marketing campaign, which is why we create informative, engaging and persuasive content that captures customers’ interest. We tailor a bespoke content marketing strategy for each of our clients.

Effective Copyrighting

We provide content that will convince web users to click through to your website for special offers, to purchase your products or contact you about your services, because our experienced copywriters know exactly how to make words sell.

Tell us about your project

Let us help you get your business online and grow it with passion

Attract and persuade your target market and increase your website’s visibility in the search engines with the content provided by our professional copywriters.

Testimonials

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You are aware they exist and understand the importance, but you still may find yourself asking “What does a Knoxville marketing agency do?”

I hear this question pretty often, so I hope to answer that a little bit here. There is something about the advertising industry that intrigues people; there is a certain mystery about it that draws people in.

No two marketing agencies are the same. While some focus on traditional advertising, other firms solely offer public relations, digital marketing or social media services. At LuckyLand Consulting, we do it all, because we understand that if your efforts do not all work together, they simply do not work.

To see what we have to offer exactly, follow through here.

To put it simply, my goal is to help businesses grow.

Some of the main ways that a good Knoxville marketing agency can help a business to grow includes:

  • Website Design
  • Website Optimization
  • Content Optimization
  • Content Curation
  • App Development
  • Search Engine Marketing
  • Social Media Marketing
  • Mobile Marketing and Integration
  • Placement of Online Ads
  • Cross Platform Marketing
  • Email Marketing
  • Online Branding
  • Reporting The ROI of Digital Strategies and Tactics

These are just a handful of the reasons you may turn to an outside Knoxville marketing agency. When selecting an outside company to partner with, it is essential that you review what they create and distribute online. There is no one who knows your company and brand better than you, and you do not want to run the risk of inaccurate information being generated on your behalf. In fact, inaccurate online data has a negative impact on the bottom line of 88% of all companies—even if the inaccurate data was an honest mistake. That being said, the value of outsourcing digital projects is so high, that digital agencies within the US are expected to grow 30% in 2014—so it is essential that you find a balance between outsourcing and your in-house participation.

Now that you can answer the general aspect of what a digital Knoxville marketing agency does, there is an additional factor you must take into consideration—digital marketing is always changing and evolving.

Even if you are able to complete a large amount of your marketing strategies and tactics in-house, digital marketing companies are always the first to know what the most cutting edge, current, and effective ways to promote your business online are. Search engine algorithms are always changing, methods of social marketing are always changing, and new formats of online and mobile advertising are always being developed. Digital companies will always know more about creating and promoting digital media—and will save you time and energy in trying to keep up with the most industry current trends.

While it is essential to build a solid relationship with a third-party digital marketing company, or a handful of third-party contractors, it is always essential to understand what you are paying for—and how you can measure success in quantifiable bottom line dollars.

Learn more about Knoxville Marketing here for yourself.